What We Do

The Council focuses on the promotion of the DFW area as a leisure destination to a growing regional inbound market, with heavy concentration on attracting visitors within a 600-mile radius. By working cooperatively with its partners, the Council is able to publish the Official Visitors Guide to the Dallas/Fort Worth Area, as well as lead extensive marketing and media efforts to showcase the area to travel consumers, tour and travel planners, travel journalists, and visitors both inbound and during their stay in the DFW area in a variety of ways.

Today, we are celebrating over 35 years of cooperatively promoting the region of Dallas, Fort Worth & Beyond!